The race to bring African film, comedy, and dramatic series to the United States took another positive turn this year when MultiChoice, a television platform for African film and television original content, launched Africa Magic GO, a video-on-demand service aimed at Africans and African Americans living in the Diaspora.

In August, the network appointed acclaimed Ghanaian actress Juliet Ibrahim as one of its ambassadors to help push the brand, generate traffic, and increase viewership.

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